Uresta Debuts New Bladder Support Solution in U.S.

Femtech startup Uresta is introducing its non-invasive solution for bladder leaks in the United States. To support its expansion, the company recently secured $3 million in funding, including $1.5 million from BDC Capital, which will accelerate its namesake product launch and increase awareness of its unique approach to bladder leakage.

Established in Canada and used by more than 30,000 women, Uresta provides a simple, reusable, and comfortable alternative to absorbent products and surgical interventions.

“Bringing Uresta to the U.S. is about more than just launching a product—it’s about offering women a real solution for bladder leaks,” Uresta Co-Founder/CEO Lauren Barker stated. “For too long, bladder leaks have controlled the lives of women. Women have been told to tolerate it with absorbent products. Uresta is a simple, non-invasive solution that stops leaks and puts women back in control.”

Stress urinary incontinence, also known as light bladder leakage, affects one in three women and can be described as bladder leakage triggered by physical activity, sneezing, laughing, and coughing. Despite the condition’s prevalence, many women either suffer in silence or resort to ineffective and costly absorbent products. Uresta offers a reusable, hygienic, and comfortable alternative designed to support the bladder to prevent leaks at the outset.

Clinical studies have shown that 97% of women experienced a reduction in leaks when using Uresta, 90% of women continue to use Uresta after 12 months, and 94% would recommend Uresta to a friend.

“Many women assume bladder leaks are just a normal part of aging or childbirth, but that’s simply not true,” said Caroline Packard, PT, DPT. “Uresta is a game-changer, providing an easy-to-use, clinically proven option that allows women to get back to the activities they love without fear of leaks.”

Uresta has been clinically tested and referenced in a number of global medical journals and is recommended by many pelvic floor physiotherapists and physicians in North America.

Uresta is a female-owned and led healthtech startup that empowers women to regain confidence and control over stress urinary incontinence (SUI) without surgery or absorbent products.